Wednesday, 12 Jun 2024

The Hawthorns: West Bromwich Albion FC

The Hawthorns, home to West Bromwich Albion FC since its opening in September 1900, is a stadium steeped in history and tradition. Not only was it the first Football League ground built in the 20th century, but it also introduced several innovative features to enhance the fan experience.

A Stadium of Firsts

The Hawthorns has always been at the forefront of change, constantly evolving to meet the needs of the modern football fan. In 2002, West Brom introduced the Stilecard system, revolutionizing how fans accessed the grounds. They were also the first club to have big screens in a widescreen format at their stadium, bringing the action closer to the fans.

A Club of Mixed History

West Bromwich Albion has had a mixed history on the pitch. While they claimed the First Division championship in 1920, their only top-tier title to date, they have spent a significant portion of their existence in the second tier of English football. Since their promotion to the Premier League in 2010, they have experienced both the highs and lows of top-flight football.

Discovering The Hawthorns

The Hawthorns is a fully enclosed stadium with stands on each side and in the corners. As you approach the stadium, you may notice that two stands are higher than the others, giving it a unique appearance. With no running track, the crowd is right next to the pitch, creating an electric atmosphere during matches.

  • The West Stand: This stand houses the TV camera gallery, press, and commentary areas. In 2008, it underwent refurbishment, reducing the capacity slightly from 28,003 to 26,272.
  • The East Stand: Divided into Upper and Lower sections, this stand features VIP seating and is home to the ticket office, club shop, and administration offices. It offers a capacity of 8,791.
  • The Birmingham Road Stand: Known as the Brummie Road to Albion fans, this stand is where the die-hard Baggies supporters gather. The capacity, including the Woodman corner, is 8,286.
  • The Smethwick End: This stand accommodates away supporters and some of West Brom’s most vocal fans, providing a capacity of 5,200.
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Ticket Prices and Availability

West Bromwich Albion offers reasonably priced tickets, with a straightforward pricing structure based solely on age. For league games at The Hawthorns, adult tickets cost £28, and concessions for seniors aged over 60 are priced at £23.

To purchase tickets, the best option is to visit the West Brom ticket sales website. Alternatively, you can call the club’s ticket line or visit the ticket office at the stadium. Beware of buying tickets from unauthorized sellers around the ground, as it goes against the club’s official rules.

Getting to The Hawthorns

The Hawthorns is one of the most accessible stadiums in the Premier League, easily reachable by road, bus, or train. If traveling by train, The Hawthorns station is just a 5-minute walk from the ground, and various buses in the Black Country stop directly outside the stadium. For those arriving by car, the M5 motorway provides convenient access to The Hawthorns, with nearby parking options available.

Where to Stay and Enjoy

With The Hawthorns located just 3 miles from Birmingham, there is a wide range of excellent hotels in the vicinity to suit various budgets and preferences. It is recommended to book well in advance to secure the best rates.

For those looking to enjoy pre or post-match refreshments, there are plenty of pubs and bars near The Hawthorns that have been popular with locals for generations. These establishments offer a glimpse into the area’s proud working-class heritage.

Experience The Hawthorns

The Hawthorns is a modern stadium equipped with all the facilities you would expect. Inside the grounds, you’ll find various food and drink options, as well as huts offering betting services and program sales. The club megastore is open throughout the week, providing the perfect opportunity to purchase official club merchandise.

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Hospitality and Private Hire

The Hawthorns offers a range of hospitality options to enhance your matchday experience. Whether you’re looking to sponsor a match, enjoy the game from the director’s box, or indulge in a four-course meal, there is a package to suit every need. These packages vary in price depending on the fixture, the number of guests, and the type of hospitality chosen.

Additionally, The Hawthorns is available for private hire, making it the ideal venue for various events, from business meetings and product launches to civil marriages and dinner dances. The dedicated conferences and events team are ready to assist in planning your event, ensuring its success.

Stadium Tours and Museum

The Hawthorns offers occasional stadium tours, allowing fans to explore behind the scenes and get a closer look at the club’s rich history. Tours typically take place on Wednesdays or Sunday mornings, subject to change depending on the club’s fixtures. Tickets are available for purchase and provide access to the club’s memorabilia collection, media areas, and dressing rooms.

About West Bromwich Albion

As one of the founding members of the Football League, West Bromwich Albion has a storied history. Although major trophies have been elusive in recent years, the club holds the distinction of winning the First Division title in the 1919-1920 season. Throughout its existence, West Brom has consistently competed in the top tier of English football.

The Rich History of The Hawthorns

The Hawthorns became West Brom’s home in 1900 after they played at five different grounds over 22 years. This historic stadium has seen many notable events, including hosting England international matches in the 1920s and a Kabbadi tournament in 2000 and 2001. With an altitude of 551 feet, The Hawthorns boasts the highest ground among all 92 Football League stadiums.

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Future Development

Although there have been discussions about expanding The Hawthorns, no concrete plans are currently in place. The club’s owner is seeking appropriate investment to move forward with potential developments. Fans eagerly await any future improvements that may increase capacity or enhance the stadium further.


Q: Where can I buy tickets for West Bromwich Albion matches at The Hawthorns?
A: The best way to purchase tickets is through the West Brom ticket sales website. Alternatively, you can call the club’s ticket line or visit the ticket office at the stadium.

Q: Are there any hotels near The Hawthorns?
A: Yes, there are several excellent hotels within close proximity to The Hawthorns. It is advisable to book in advance to secure the best rates.

Q: Can I take a stadium tour at The Hawthorns?
A: Yes, The Hawthorns offers occasional stadium tours, providing fans with the opportunity to explore behind the scenes. Tickets for these tours can be purchased, allowing access to various areas of the stadium and the club’s memorabilia collection.

Q: Are there plans to expand The Hawthorns?
A: While there have been discussions about expanding The Hawthorns, no specific plans have been solidified. The possibility of developing the West Stand to increase capacity has been a popular topic among fans.


The Hawthorns stands as a testament to West Bromwich Albion’s rich history and commitment to innovation. With its unique features, accessible location, and range of facilities, it offers an unforgettable matchday experience for fans. Whether you’re attending a match, exploring the stadium on a tour, or enjoying the club’s hospitality, The Hawthorns provides a true celebration of West Bromwich Albion FC. Visit Movin993 for more information on West Bromwich Albion and their iconic stadium.